SEO CLOAKING: WHAT IS CLOAKING IN SEO? & TYPES OF CLOAKING
EXPLAIN what is CLOAKING IN SEO
User-Agent Cloaking:
Many site owners also use this SEO cloaking technique.
In this case, a web browser acts as a user agent to hide the actual identity of a site. Whenever you type a query into a browser, a code is transmitted to the server that identifies and recognizes the user agent. If the user agent is a crawler, it sends cloak content. When a crawler is detected as a user agent, cloak content is sent to the crawler.
IP based cloaking:
In SEO, this is one of the most popular cloaking techniques. Using the user’s IP address, users are redirected from a pre-rated web page to the desired page. Using reverse DNA, a site’s honorarium identifies a user’s IP address. After that, .htacces was configured to redirect it to the correct web page.
HTTP_REFERER cloaking:
HTTP Accept-language header cloaking:
HTTP Accept-language header cloaking:
TYPES OF CLOAKING IN SEO?

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- CONCLUSION
This is an improper technique in SEO guidelines, although some websites use it to increase their traffic and rankings.
In SEO, these techniques are called black hat SEO or cloaking in SEO. Scammers use them to trick search engines into ranking junk pages.In 2022, I would not recommend using SEO cloaking techniques to increase traffic or rankings.
By using this technique, you manipulate and trick the search engine into showing unwanted pages.
In SEO, cloaking is considered a black hat practice.
FAQ’S
WHY IS CLOAKING NOT RECOMMENDED BY GOOGLE?
Cloaking is considered a violation of Google’s webmaster rules because it provides alternative results to human visitors.
What is SEO cloaking?
Cloaking is a black hat search engine optimization (SEO) technique in which the server offers different content and context to the search engines compared to what the users see. The search engine and users are both deceived into believing what the content on the Web page is about.
What is cloaking in SEO, with example?
Cloaking in SEO is used to boost the search engine result page (SERP) rankings of pages by misleading the crawlers into thinking that the content on a page is about a certain topic, which it isn’t. Some examples of this are:
- Displaying or revealing keywords only to crawlers and not to users because crawlers can help get a higher page rank
- Providing different forms of media to the users while only offering an HTML text to search engines
Is cloaking real?
Cloaking is very real. Some websites use this technique to generate traffic on their website at the expense of user experience. If a user is looking for something and clicks a link believing they will get information relevant to their search query, and the link does not offer any related information, it comes off as click baiting. Websites should avoid using this technique.